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Did Mobilegeddon Really Happen?

On our first Google Hangout, I sat down with some of our team – Casey and Milan – to discuss whether Google’s highly-anticipated mobile algorithm update really made such a big impact.

In particular, we discussed the nature of the new change and how it’s going to affect small businesses in the long run. See what we discussed here: https://youtu.be/I5YEbZs3_jY?t=30s 

Key Takeaways:

  • The new mobile algorithm did release, but it’s going to take time for the full-effect to be felt
  • The new update only affects mobile search results, not desktop (for now)
  • Mobile website traffic is too important and crucial for local businesses to miss out on
  • Mobile responsive design is really about user experience on your website – the better the experience, the greater chance of getting more buyers
  • You can get a mobile responsive website several ways (and on a budget)


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